> For the complete documentation index, see [llms.txt](https://ctracker-docs.keywordrush.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://ctracker-docs.keywordrush.com/coupons/coupon-display-settings.md).

# Coupon display settings

`Cashback Tracker` → `Settings` → `Coupons`

Everything here changes what visitors see. Nothing here deletes a coupon — except the one noted below, which changes what is imported.

![The coupon display settings](https://3545740495-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-M69sU0hfZj3QsteYxmI%2Fuploads%2Fgit-blob-28018d50549d3901165b8be351772892874fb4a4%2Fsettings-coupons.webp?alt=media)

### Button labels

**Button label — coupons with a code** is the button that reveals the code. Leave it empty for the default.

**Button label — deals** is the button on an offer with no code, which goes straight to the shop.

Worth setting both. *Get code* and *Get deal* are clearer than a single generic label, because they tell the visitor what is about to happen — one reveals text they must copy, the other takes them to the shop.

### What each coupon shows

**Expiry date** — show or hide the date a coupon runs out.

Showing it is usually right: an offer with a visible deadline is more persuasive, and a visitor who knows a code expires tomorrow is less annoyed when it stops working. Hide it if most of your coupons have no real expiry and the ones that do look arbitrary next to them.

**Description** — show or hide the coupon's description text.

Show it. The description is where the conditions live — minimum spend, new customers only, excludes sale items — and those are exactly what turns a working code into a complaint. See [Coupon votes](/coupons/coupon-votes.md).

### Placement and count

**Where coupons appear** — above or below the shop page content. See [Where coupons appear](/coupons/where-coupons-appear.md).

**Coupons shown on a shop page** — the most one page will list.

{% hint style="warning" %}
This one is **not only a display setting**. It is also how many coupons are asked for when importing, so lowering it means fewer are stored. See [Importing coupons](/coupons/importing-coupons.md).
{% endhint %}

### Requiring an account

**Coupon links require an account** sends a signed-out visitor to register before a coupon will do anything.

It is off by default, and left off a shop page contradicts itself. The **Go to shop** button already sends a signed-out visitor to register — that has always been true, and this setting does not change it — while the coupons listed underneath that same button work for anybody. Somebody who would rather not sign up simply uses a coupon instead.

This setting closes that gap, and applies to coupons only.

There are three positions, and the middle one exists because a deal and a code are not the same bet.

| Setting          | What a signed-out visitor sees                           |
| ---------------- | -------------------------------------------------------- |
| **No**           | Today's behaviour. Every coupon works for everyone.      |
| **Deals only**   | Offers with no code ask for an account. Codes stay open. |
| **Every coupon** | Both ask for an account.                                 |

**Deals only** is the safer choice, and the one to start with. A deal is nothing but its link, so gating it hides nothing a search engine came for — the title, the discount and the expiry all stay on the page. Gating codes as well hides the thing most coupon searches are looking for.

{% hint style="warning" %}
This trades money you would have earned for a registration you might get. A signed-out click still pays **you** — your affiliate ID is in the link either way. What it does not do is pay a member, because there is no member. So the question is not "am I losing commission", it is "will enough of these people sign up to be worth the ones who leave".

Sites with an established membership and a working sign-up flow tend to gain. Sites living on *brand name promo code* searches tend to lose.
{% endhint %}

There is deliberately no fourth position where the code is shown but its link is gated. That would leave the visitor holding a working code and no reason to come back through you — they go to the shop by hand, and you earn nothing at all, which is worse than the signed-out click it was meant to fix.

A gated coupon still shows its title, discount and expiry. Only the button changes, and it returns the visitor to the coupon they clicked rather than the top of the page.

Coupon-only sites ignore this setting entirely — see [Running a coupon site](/running-your-site/coupon-site.md). There are no members to sign up for.

### Votes

**Coupon votes** switches the worked / did not work buttons on and off. See [Coupon votes](/coupons/coupon-votes.md).

### Changing how a coupon looks

These settings cover the wording and what is shown. To change the card's design — its layout, markup or styling — copy the template into your theme.

See [Overriding templates in your theme](/putting-it-on-your-pages/overriding-templates.md), and [Colours and CSS](/putting-it-on-your-pages/colors-and-css.md) for smaller changes.

### Related

* [Where coupons appear](/coupons/where-coupons-appear.md)
* [Importing coupons](/coupons/importing-coupons.md)
* [Coupon votes](/coupons/coupon-votes.md)
* [Running a coupon site](/running-your-site/coupon-site.md)